Sales & Consumer Behaviour in Retail Management

Start Date

Start at your own pace

Type

Self-Paced

Skill Level

Advance

Overview

This course prepares students for success in the retail industry by providing them with the essential knowledge and skills needed to excel in sales and marketing positions. Through a combination of theoretical foundations and practical applications, students will gain a deep understanding of retail operations, consumer behavior, and effective marketing strategies. By the end of the course, students will be equipped to develop and implement successful sales and marketing plans, drive business growth, and thrive in the dynamic retail landscape.

Modules

Introduction to Retail Sales
Retail Selling Techniques
Introduction to Consumer Behaviour
Models of Consumer Behaviour
Culture and its Influence on Consumer Behaviour
Online Consumer Segmentation & Targeting

Outcomes

Upon successful completion of this course, students will be able to:

Understand consumer behaviour and apply effective sales strategies in retail environments
Manage key retail operations and support the development of sales and marketing plans.
Demonstrate effective sales techniques, product knowledge, and customer relationship management skills
Analyze customer needs and deliver enhanced shopping experiences through effective communication.
Apply retail best practices to improve sales performance and contribute to business growth.

Contact

Name: Mr. Nitin Karoulia

Mobile No: 9033099006

Email: [email protected]

Self-Paced

This Premium course is included in plans

₹ 1000/- ₹4999

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