Overview
Why to opt this course?
- Startup-Focused Curriculum: Designed specifically for branding challenges and opportunities unique to startups.
- Hands-On Learning: Practical sessions using real tools—no fluff, just actionable strategies.
- End-to-End Branding Process: Covers everything from brand creation to promotion and growth.
- Live Case Studies: Analyze and learn from real startup success stories and failures.
- Mentorship by Industry Experts: Learn directly from experienced digital marketers and startup founders.
- Growth-Oriented Strategies: Focus on low-cost, high-impact branding methods ideal for lean startup budgets.
- Career Boost: Adds strong digital branding credentials to your MBA profile, useful for roles in marketing, consulting, or entrepreneurship
Our Trainers
Modules
Module 1: Foundation of Digital Branding ( 4 hrs)
Module 2: Visual & Verbal Identity ( 4 hrs)
Module 3: Digital Platforms & Omnichannel Strategy( 4hrs)
Module 4: Social Media & Influencer Branding( 4 hrs)
Module 5: Promotion & Paid Marketing( 4 hrs)
Module 6: Brand Storytelling, Trends & Pitch Practice( 4 hrs)
Doubt session and Test (2hrs)
Outcomes
1. Students will be able to create a complete digital branding strategy tailored for a startup, including brand positioning, visual identity, and messaging.
2. Students will gain hands-on experience in executing digital promotion techniques such as social media campaigns, content marketing, and paid ads.
3. Students will be able to analyze brand performance using digital analytics tools and recommend data-driven strategies for sustainable growth.
